Product Founder & Mentor

Build a Product Business That Actually Makes Money

From idea to sourcing, manufacturing and scale. Learn how to build a profitable product brand with someone who's already done it. $50M in sales across 9 countries. No theory. No fluff.

Not sure which program is right for you? Start Here first — it'll help you find your fit. Already know you're ready to work with Kristy? Hit Apply.

Kristy Withers
$50M+

in product sales

9

countries

15+

years experience

As seen in
SunriseTodayStudio 10The Daily TelegraphThe Sydney Morning HeraldFinancial ReviewMarie ClaireMamamiaHuffPostSmartCompanyWomen's Agendanews.com.auStartup DailyretailbizDaily MailVogue LivingSunriseTodayStudio 10The Daily TelegraphThe Sydney Morning HeraldFinancial ReviewMarie ClaireMamamiaHuffPostSmartCompanyWomen's Agendanews.com.auStartup DailyretailbizDaily MailVogue Living
The Problem

Most product ideas never see a shelf.

Not because they weren't good enough. Because no one showed the founder the right path. Manufacturing is confusing. Suppliers are intimidating. Margins destroy businesses before they begin. Kristy Withers built a $50M product business from scratch. She knows what it actually takes.

01

Product Strategy & Margins

Pricing architectures that actually allow you to scale profitably.

02

Manufacturing & Sourcing

Finding reliable factories and negotiating terms like a pro.

03

Logistics & Scale

Moving containers globally without wiping out your profit.

04

Branding & Marketing

Creating desire and building a brand people obsess over.

Success Stories

Women who've already done it.

"

Working with Kristy was absolutely incredible. She helped me see through the fog and get clear on what to work on.

H
Hannah
Bear & Moo
"

It is the most practical and results focused course I have ever been a part of! The value I have received out of this is just enormous. Honestly, it is the best investment I have ever made in business. The connection with the manufacturing and shipping has been invaluable.

L
Liz
Hay & Co Studio
"

I have worked with a lot of mentors over the years, and Kristy is by far the best mentor I've had. What sets her apart is how deeply she genuinely cares about both you and your success. She's incredibly generous with her time, knowledge, and industry connections.

K
Kate
Made to Move
"

Kristy doesn't just teach theory. She teaches execution. Because of Idea to Empire, Mass+Zo is no longer just a concept. It is a brand with clear direction, commercial viability and a launch plan I feel confident executing.

D
Danielle
Mass + Zo
"

Kristy helped me get a handle on the key parts of running a business and pushed me to explore new growth opportunities. Running a business can be lonely, but Kristy's support and coaching has been incredibly positive and rewarding. She will always be a mentor to me even now, post sale of my business.

L
Li-Ann
Sack Me (sold)
"

In just one week, I found manufacturers for five products and gained insights, connections and momentum that would have taken months, if not years, to achieve on my own. Having the Source Haus team by my side helped me avoid countless costly mistakes and navigate the process with clarity and confidence.

K
Kate
China Sourcing Trip
Kristy Withers
$50M
Incy Interiors
About Kristy

I built a $50M product business. Now I help women do the same.

Kristy Withers founded Incy Interiors from scratch and grew it to more than $50 million in product sales across 9 countries. She's been where you are, and she knows exactly what it takes.

No theory. No fluff. Just a clear path built on 15+ years of real-world product business experience.

Read My Story
Ready?

You don't need another course. You need a clear path.

Apply Now